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Haredi supermarket removes ‘modesty signs’

Osher Ad branch in Beit Shemesh removes notice asking women to dress modestly while shopping. ‘All we care about is offering the cheapest prices,’ says chain co-owner

The decision to remove the signs came a day after it was reported that the store handed out black gowns to women who did not comply with the modesty code, stirring anger among female shoppers.  The Osher Ad supermarket chain removed signs posted in its Beit Shemesh branch, asking women to dress modestly while shopping in the store.

“Dear customers, when visiting Osher Ad, please help us respect all those who shop at our store by dressing modestly. Thank you for your cooperation,” the original sign read.

Beit Shemesh resident Sonia told Ynet that she came to Osher Ad after hearing of a new supermarket that offers reasonable prices. At the entrance to the store, the guard gave her and her mother black gowns. “He told me to put it on my shoulders and cover myself. I refused, so he said ”put it on your shoulders or else someone might have a heart attack.”

המודעה והגלימה. סניף "אושר עד" בבית שמש

The sign and the gowns


Commenting on the sudden decision to remove the notices and stop handing out black gowns, Osher Ad co-owner Avraham Margaliot said the chain “loves all the people of Israel and only cares about selling cheap products. Signs or no signs – all we care about is offering the cheapest prices.

“We continue to respect the wishes of our customers and provide service to everyone according to their conscience,” he added.

A statement issued by the supermarket chain noted that “following customers’ requests, we decided to remove the sign temporarily in order to draft a version that is acceptable to the all our clientele.”

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  1. paschn said,

    June 7, 2012 at 13:50

    Ahhh, The Synagogue of Satan…..Bow deeply before your “masters” America.

  2. Walter B. said,

    June 7, 2012 at 17:49

    OY, VEY, it is ANTISEMITIC to say that all we care about is SHEKELS!

  3. Redpossum said,

    June 7, 2012 at 18:11

    Shop naked!

    As if giving the Haredi a heart attack would be a bad thing…

  4. Blake said,

    June 7, 2012 at 20:50

    And their vile propagandists go on about sharia law all the time.

  5. It is I only said,

    June 8, 2012 at 01:54

    Oy Vei! Business is business!

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